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New Google Webmaster Guidelines

October 15, 2007 by 1 Comment

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Pay Attention to this updated Google Webmaster News. Please!

In a blog post titled, “Hidden links”, Matt Cutts clearly lays out [tag]Google[/tag]’s view on [tag]paid links[/tag].

In Matt’s own words:

“If you want to sell a link, you should at least provide machine-readable disclosure for paid links by making your link in a way that doesn’t affect search engines…

Google is going to be looking at paid links more closely in the future…

The other best practice I’d advise is to provide human readable disclosure that a link/review/article is paid.”

So let’s recap.
1. Use “rel=nofollow” or other methods to provide “machine-readable disclosure”
2. Google is going to go after paid links.
3. Provide Human disclosure

Please do not think you can “game” Google. You may get away for a while but you will get busted. Stay clear of [tag]black hat seo[/tag] and keep your site in the [tag]serps[/tag].

For more on this visit the post directly.

Filed Under: Black Hat SEO, Google, Paid links

Real Estate Domain Project.

October 15, 2007 by Leave a Comment

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New Domain Name.
I just registered a very good Domain name in the [tag]Real Estate industry.[/tag] I will use this site as a future case study. More on that later.

A sign of good luck?
I purchased the domain from [tag]Godaddy[/tag] and on purchase/checkout; you are required to fill out a challenge form to prevent automated domain name registration. The code I got was 1999. Good omen if you ask me. Let’s hope this [tag]domain[/tag] takes off and makes loads of [tag]money[/tag] so I can “[tag]party like it’s 1999[/tag]!” Sorry had to throw [tag]Prince[/tag] in the mix.

Filed Under: Domain Names

Buying Text Links Good or Bad?

October 8, 2007 by Leave a Comment

Are paid text links good or bad?

It depends on who you ask? Ask [tag]Google[/tag] and it’s bad. Ask a “[tag]white hat[/tag]” [tag]SEO[/tag] and your answer will vary. I watched a youtube video of [tag]Shoemoney[/tag] taking [tag]Rand[/tag] of [tag]SEOMOZ[/tag] to task over his stance on text links. Basically, he “outed” a couple of sites using text links to increase their rankings, but at the same time he also advises his clients to use text links. Strange? Get the whole story here.
[youtube]http://www.youtube.com/watch?v=vOBcXEja_dM[/youtube]

Bottom line for me, Google doesn’t like text links as a way to gain [tag]SERP ranking[/tag], but they are fighting a losing battle. You can always take your chances… or not.

Filed Under: Google, Paid Text Links, Search Engine

Images and Movies In Your Blog

October 7, 2007 by Leave a Comment

Images and Video in your posts:
I like having [tag]images [/tag]and [tag]video[/tag] in my [tag]blog post[/tag], but only if relevant. Having images in your post seems to engage your reader. I use [tag]Photoshop[/tag] for my blog images. Often times I will take a [tag]screen shot[/tag] of an image, open in PS, and then edit, save upload. This process works but opening PS takes forever!!

The Need:
I wish there was an online tool I could use to create images for my blog. Opening Photoshop takes time and computer resources. It’s kind of like watering your lawn with a fire hose. You simply don’t need that much power. Everything out there seems to be an application I have to download. I want something online.

The Solution:
An online [tag]photo-editing tool[/tag]. I have tried many but none with much luck. It’s really simple if you think about it, all I want is to print screen, past in a canvas crop and edit with text, or drawings and save as a gif or jpeg.

The Results of my research:
So far, I have not found anything like this. This would be an awesome tool for the [tag]blogging world[/tag].

If I find something, I will keep you posted and you guys do the same.

P.S. It took 18 seconds to open up Photoshop
box_photoshop_cs3_150x150.gif

Filed Under: Blogging Tools, Photoshop

Learn SEO from Sergey Brin of Google

October 3, 2007 by Leave a Comment

[tag]UC Berkley[/tag] has put many of their [tag]video-taped[/tag] lectures online using [tag]youtube.com[/tag] as their delivery platform. I found a lecture by [tag]Sergey Brin[/tag] co-fonder of [tag]Google[/tag], discussing [tag]search engines[/tag] and the Google [tag]Algo[/tag]. He does a high-level history of search, Google’s algorithm and [tag]Adsense[/tag]. This is very interesting stuff. Check out UC Berkley’s youtube page here.

This is the video:
[youtube]http://youtube.com/watch?v=Ka9IwHNvkfU[/youtube]

Google’s “mission” at the beginning was, “[tag]Search for Kings.[/tag]” Not to find a king, but create a product what is worthy of a king’s attention. Customer and product comes first! Love it! This is core to a successful business.

Check out the lecture below:

Filed Under: Google, Search Engine, SEO
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