Top News of the Day 04-20-10

iPad 3G Available in U.S. on April 30

The official launch date is set.

Effective Facebook Ads Formula

Nielsen has boiled down effective facebook ads to the following three points:

* Start with engaging homepage impressions; these will drive more organic impressions and the engagement rate goes up as the organic impressions go up.

* Buy paid media on social networks; it’s the catalyst for more earned media.

* Balance reach and frequency across homepage, social, and organic impressions.

More from TechCrunch

Cyberattack on Google Said to Hit Password System

According to Google the hackers did not access passwords for millions of gmail and business apps users, but this attack does show weakness in Google defense. It’s a good rule to change your password often and make it somewhat difficult to guys. Using special characters, letters and numbers and capitalization. Anyone still using “12345” “password” or the like, is really asking for some problems in the near future.

Charter Fund Acquires DreamBox In Partnership With Netflix CEO Reed Hastings

What is DreamBox?

“Since the company’s launch in April 2008, DreamBox Learning has released a series of online math products for the school and home environments, targeting young students in kindergarten through third grade.” Source TechCrunch

As a parent, I look forward to learning more about DreamBox. Let’s hope this is a win for the kids!

No adult on the iphone

Steve Jobs takes a swing at the Android. Jobs said:

“You know, there’s a porn store for Android. You can download nothing but porn. You can download porn, your kids can download porn. That’s a place we don’t want to go – so we’re not going to go there.”


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